Diploma in Arts and Drawing Management
*Core Subjects/Syllabus*
*Semester 1: Foundations of Art and Drawing*
1. *Introduction to Visual Arts*
- History of art movements (Renaissance, Modernism, Contemporary).
- Principles of design (composition, color theory, perspective).
- Role of art in society and culture.
2. *Drawing Techniques*
- Fundamentals of sketching (still life, landscapes, human anatomy).
- Shading, line work, and texture rendering.
- Use of mediums (charcoal, graphite, ink, pastels).
3. *Digital Art Basics*
- Introduction to digital tools (Adobe Photoshop, Procreate, CorelDRAW).
- Basics of vector and raster graphics.
- Digital sketching and illustration.
4. *Art Materials and Studio Practices*
- Understanding art supplies (papers, canvases, brushes, paints).
- Studio safety and maintenance.
- Sustainability in art practices (eco-friendly materials).
5. *Art Appreciation and Critique*
- Analysing famous artworks and styles.
- Developing a critical eye for aesthetics.
- Art journaling and reflective practices.
*Semester 2: Advanced Art and Management Basics*
6. *Advanced Drawing and Illustration*
- Figure drawing and portraiture.
- Narrative illustration (storyboarding, comics).
- Mixed media experimentation.
7. *Art Business Fundamentals*
- Pricing artwork and commission management.
- Intellectual property rights (copyrights, licensing).
- Basics of art marketing and branding.
8. *Gallery and Exhibition Management*
- Curating art exhibitions (themes, layouts, lighting).
- Logistics of art transport and insurance.
- Event promotion and audience engagement.
9. *Project Management for Artists*
- Planning and executing art projects (timelines, budgets).
- Collaboration with clients, agencies, and teams.
- Tools: Trello, Asana, Gantt charts.
10. *Digital Marketing for Artists*
- Building an online portfolio (Behance, Art Station).
- Social media strategies (Instagram, TikTok, Pinterest).
- SEO for artists and content creation (blogs, reels).
*Semester 3: Specializations and Professional Development*
11. *Art Entrepreneurship*
- Starting an art business (studio, freelance, online shop).
- Crowdfunding and grants for artists (Kickstarter, Patreon).
- Business plan development.
12. *Art Education and Community Engagement*
- Teaching art (workshops, online courses).
- Community art projects and public installations.
- Collaborating with NGOs and schools.
13. *Advanced Digital Art and Animation*
- Digital painting and concept art.
- Basics of 2D animation (Adobe Animate, Blender).
- NFTs and blockchain in art.
14. *Art Therapy and Wellness*
- Introduction to art therapy techniques.
- Using art for mental health and community healing.
- Ethical considerations in therapeutic art.
15. *Internship/Capstone Project*
- Practical training in galleries, studios, or creative agencies.
- Final project: Curating an exhibition or launching a personal art brand.
*Elective Subjects*
- *Mural and Street Art Management*
- *Fashion Illustration and Design*
- *3D Modelling and Sculpture*
- *Art Conservation Techniques*
- *Cultural Heritage Management*
*Assessment Methods*
- *Portfolio reviews*: Submission of original artwork and projects.
- *Practical exams*: Live drawing sessions or digital art tasks.
- *Written assignments*: Essays on art history or business plans.
- *Exhibition participation*: Organizing/presenting in student showcases.
- *Internship evaluations* and capstone project defence.